Senior Digital Strategist Job at AdVictory, Washington DC

VzBlUi9jcmhub0pQSUVUNUdWcUt4cVFXRWc9PQ==
  • AdVictory
  • Washington DC

Job Description

Job Title: Senior Digital Strategist

Location: Washington, D.C. (Remote options available)

About Us:

AdVictory is a leader in Republican digital advertising technology and services, based in Washington, D.C. We specialize in crafting strategic digital ad campaigns for right-of-center political campaigns, advocacy groups, and political action committees. Since 2015, we’ve been delivering innovative, data-driven results that fuel significant wins for our clients. Join our growing team and bring your expertise in digital strategy to make a tangible impact!

What You’ll Do:

  • Lead and Collaborate: As a Senior Digital Strategist, you’ll lead a team of digital strategists, guiding them to successfully execute campaign strategies. You’ll be responsible for reviewing team strategies, answering questions, providing feedback, and ensuring alignment on campaign goals.
  • Campaign Strategy: Lead the development of cross-channel digital advertising strategies in collaboration with clients and internal teams.
  • Campaign Execution: Launch, optimize, and manage ad campaigns across multiple platforms, including paid social, search, and programmatic channels.
  • Optimization & Reporting: Partner with the digital strategy team to identify KPIs, implement optimization strategies, and track campaign performance.
  • Media Planning: Work closely with online publishers to curate custom media plans and recommend inventory based on client needs.
  • Budget Management & Analysis: Analyze campaign performance data, manage media budgets, and report key metrics to internal teams and clients.
  • Creative Support: Occasionally assist with creating compelling ad copy, landing page content, and other advertising creatives.

What We’re Looking For:

  • 4+ years of experience in digital paid media, including social, search, and programmatic advertising.
  • A Bachelor’s degree in politics, government, marketing, communications, or a related field (preferred).
  • Proven track record of designing and executing successful digital campaign strategies.
  • Experience working in political campaigns or government affairs.
  • Strong leadership skills, with experience in team management and mentoring junior team members.
  • Experience with Demand-Side Platforms (DSPs) such as The Trade Desk, DV360, or similar platforms (required).
  • Experience with social media platforms, including Google Ads, Meta, and X (formerly Twitter) (required).
  • Experience with WinRed and Anedote platforms
  • Ability to translate complex data from multiple ad platforms into clear, actionable insights and client-facing reports.
  • Positive, proactive attitude, with a willingness to work occasional evenings or weekends to meet campaign deadlines.
  • An eagerness to learn and grow, with the ability to make constructive recommendations to both clients and team members.

Nice to Have:

  • Familiarity with web analytics tools, such as Google Analytics.

Perks of Working at AdVictory:

  • Flexible, open leave policy and PTO.
  • Comprehensive health benefits (medical, dental, and vision).

Job Tags

Remote job, Flexible hours, Afternoon shift,

Similar Jobs

MedStar Health

Electron and Ion Microscope Manager Job at MedStar Health

 ...Nanoscience Institute is seeking an Electron and Ion Microscope Manager with nanofabrication research and/or industry experience to help...  ...basis. The successful candidate will train academic and industry lab users on the microscopes, update and develop educational... 

Memorial Hospital of Laramie County

Forensic Nurse - PRN Job at Memorial Hospital of Laramie County

 ...Job Description Job Description A Day in the Life of a Forensic Nurse The Forensic Nurse will provide timely, non-judgmental, compassionate care to the victims of trauma and violence, to include but not limited to domestic violence (intimate partner violence),... 

Nolan Living

Part-Time Leasing Agent Job at Nolan Living

 ...Job Description Job Description Description: Part-time Leasing Agent Be the Heart of Our Community Department : Operations Reports to: Property Manager Location: The MK Schedule: 16 hours weekly (Saturdays required) Are you ready to turn your... 

gTANGIBLE Corporation

Security Administrator/Visitor Control Job at gTANGIBLE Corporation

About the Company gTANGIBLE Corporation (gTC), , is a S corporation and a registered Government contractor that provides services and solutions in: National Security Programs Professional, Administrative, and Management Support Mission and Warfighter Support...

TestTakers

Private Tutor Job at TestTakers

 ...Job Description SAT and academic tutors wanted! We tutor at an attractive Manhasset office by the LIRR train station. Great training and a collaborative team environment! $45/hr. Join the most professional tutoring team in New York. If you're bright, energetic, and...